ShowUp and support women’s sport

cheap nike shoes Sky Sports and the Women’s Sport Trust have teamed up to cheap jordans for sale encourage everyone to ‘show up’ and support women’s sport cheap air jordan Tamsin Greenway explains why. cheap nike shoes

This week, I am helping to launch ShowUp, a campaign led by Sky Sports and the Women’s Sport Trust to encourage people to support women’s sport.

The last few years have seen so many great cheap jordan sneakers stories from success at the Olympics, to England’s Cricket World Cup win, to the amazing gold medal England Netball won at the Commonwealth Games.

I have had so many people, men and women, come up to me and say “wow, that netball final was incredible”. So many people were watching and following. Women’s sport has, at various moments, been part of the national conversation.

cheap jordans on sale Sky Sports Cricket’s Isa Guha says the campaign is cheap nike shoes a great way of getting people engaged cheap jordans in china with women’s sport, either watching or playing cheap jordans on sale

cheap jordan sneakers ThisGirlCan and other campaigns like it have also driven hundreds of thousands of women to cheap jordans china participate in sport, to get active and involved. cheap jordan sneakers

These are great steps, but I still find myself thinking: how can we translate these moments of success into getting people to support women’s sport more consistently?

cheap jordans sale That’s where ShowUp comes in cheap jordans sale

cheap Air max shoes Sky are giving away 5,000 tickets to women’s sports events this year Thousands of ShowUp hairbands distributed to support the campaign Famous faces, fans and general public show their experiences using ShowUp across social media cheap Air max shoes

cheap yeezys We need to take the first steps to creating a change in culture that places women’s sport at the heart of people’s cheap nike shoes lives. cheap yeezys

cheap jordans free shipping My own five year old lives in a world where women’s sport is cool and she loves it, but for her, it’s the norm. She supports netball and my team, like others support men’s football. cheap jordans free shipping

That’s what this campaign is about: starting a shift in our culture by saying “go and watch your local team, follow them and support them” and hopefully developing an environment in which people engage with women’s sport in a much deeper way.

Wasps Netball are pulling in big crowds and a Cheap jordans new generation of support

cheap jordans in china Women’s sport has already been on an amazing journey. Sports across the board, from rugby to cricket to my own sport, netball, have enjoyed record viewing figures and engagement over the past year. cheap jordans in china

cheap jordans shoes On a personal level for me, playing in front of 6,000 people in the 2016 nail biting Netball Superleague final at the Copper Box was miles away from my first Netball Supercup final years ago in Blackpool, where we played in front of 50 people cheap yeezys mostly our families! cheap jordans shoes

ShowUp is about saying “come along and support” to families, to mothers and sons, fathers and daughters, brothers and sisters, to experience things first hand. Tamsin Greenway

cheap jordans china But there’s still so much work to be done. Hundreds of thousands of women play sport every week, but the crossover into following, supporting and discussing it in a broader sense has yet to be realised. cheap jordans china

cheap air force The exposure that broadcasters like Sky cheap Air max shoes Sports and organisations like the Women’s Sport Trust have given us has been fantastic in driving viewing, awareness and participation. It gives us a great platform and base to use to help people to make that next step. cheap air force

Record viewing figures were posted for England’s triumph in the Cricket World Cup

Cheap jordans And change happens at a social level, through families and through friends. It’s all about building that conversation. ShowUp is about saying “come along and support” fjuter.com to families, to mothers and sons, fathers and daughters, brothers and sisters, to experience things first hand. Cheap jordans

cheap air jordan After just cheap jordans shoes one hour attending a netball match, you can notice the difference the atmosphere has on people cheap jordans from china in changing their perspective. cheap air jordan

cheap jordans online We have hundreds of schoolkids coming along to watch netball, and it’s fantastic to see the knock on effect that can happen when they go home cheap jordans online and tell their family, changing the way people think about women’s sport and often causing families to bring their kids back again. cheap jordans online

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Monday May 21 Sky Sports Mix is dedicating an entire day of programming to women’s sport A special On Demand section also available Tuesday May 22 Sky and Women’s Sport Trust Media Day at Sky Studios Special panel on Tuesday’s Sportswomen Thursday May 24 campaign promoted supported at Women’s Sport Trust Awards ceremony

That’s why Sky are giving away over 5,000 tickets to women’s sports events this summer it’s about getting people along to these events in the first place to see what they’re like, to drive that conversation. And a change in that culture, in getting people to follow more regularly, boosts engagement and participation amongst people of all ages.

I was reading recently about the ways in which young girls become disengaged with sport if they aren’t involved in an active way by the age of eight or nine, they can lose interest in following sport altogether.

cheap jordans from china This is about taking an initial step towards building a culture in which that happens less. We need to help more people to engage with women’s sport and support their kids in doing so. cheap jordans from china

Women’s cheap air force sport is on a cheap adidas journey and has made great strides but there’s still so far to go. Things will not change overnight, but ShowUp is hopefully a first step in causing a shift in our culture.